Full Job Description
Join Our Team as a Digital Content Strategist in Upland, CA
Are you passionate about creating compelling digital content that resonates with audiences? Do you have a profound understanding of analytics and strategy? Amazon, a leader in e-commerce and cloud computing, is seeking a skilled Digital Content Strategist to join our dynamic team in Upland, California. This role offers an exciting opportunity to shape our brand narrative and connect with customers at every touchpoint.
About Us
At Amazon, we strive to be Earth's most customer-centric company. With millions of unique products and services, we are dedicated to innovation and excellence. Our Upland location operates as a key hub for content strategy, customer engagement, and digital marketing initiatives.
Position Overview
The Digital Content Strategist will be responsible for developing and executing our content strategy across various digital platforms. You will collaborate with cross-functional teams to enhance our messaging, drive engagement, and boost conversion rates. Your role will be integral in ensuring our content aligns with overall business goals and meets the needs of our diverse customer base.
Key Responsibilities
- Develop and implement a comprehensive digital content strategy that aligns with Amazon’s brand objectives.
- Analyze audience behavior and engagement metrics to refine content offerings and drive performance improvements.
- Collaborate with marketers, product managers, and designers to create integrated content campaigns.
- Optimize existing content for SEO and user experience, ensuring maximum visibility.
- Monitor industry trends, competitor activities, and best practices to inform strategic decisions.
- Identify opportunities to leverage social media, email, and other digital channels to amplify content reach.
- Utilize data-driven insights to recommend and implement adjustments to content strategies.
- Maintain a consistent brand voice and messaging across all digital platforms.
- Work closely with the analytics team to measure content performance and report results to stakeholders.
Qualifications
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 3 years of experience in content strategy or digital marketing.
- Proven ability to create compelling, high-quality content tailored for various digital channels.
- Strong understanding of SEO best practices and analytics tools like Google Analytics, SEMrush.
- Exceptional writing, editing, and communication skills.
- Ability to work collaboratively in a fast-paced environment.
- Experience with content management systems (CMS) and digital marketing platforms.
- Creative thinking and problem-solving skills, with a focus on innovation.
Preferred Qualifications
- Master’s degree in a related field.
- Experience in the e-commerce industry or with a high-traffic digital platform.
- Familiarity with social media advertising and campaigns.
What We Offer
At Amazon, we believe in fostering a culture of collaboration and innovation. Here’s what you can expect when you become part of our team:
- Competitive Salary: We offer a salary that is commensurate with experience and competitive within the marketplace.
- Comprehensive Benefits: Enjoy a range of benefits including health, dental, and vision insurance, 401(k) matching, and paid time off.
- Career Growth Opportunities: At Amazon, we invest in our employees’ growth through opportunities for professional development and career advancement.
- Dynamic Work Environment: Work in a fast-paced, innovative, and diverse environment that values creativity and disruptiveness.
- Work-Life Balance: We support our employees' well-being and encourage a balance between work and personal life.
Why Upland?
Upland, California, offers a vibrant community with a perfect blend of urban and suburban life. As an employee at Amazon, you’ll find a welcoming environment filled with opportunities for both personal and professional growth. Enjoy the regional parks, local eateries, and a strong sense of community while being just a short drive away from the bustling city of Los Angeles.
How to Apply
If you're ready to take on the challenge and bring your expertise as a Digital Content Strategist to Amazon, we would love to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and examples of your work that demonstrate your content strategy expertise.
Join us in shaping the future of digital content at Amazon and becoming part of a team that values innovation, creativity, and collaboration. We look forward to your application!